Birthing an Idea

4 11 2012

I am in labor right now. The gestation period is coming to an end. I’m birthing an idea. My partner and I are creating a brand new business. This isn’t the first idea we’ve given birth to, but it’s the first business we’ve created together. We know that once an idea is born, it takes on a life of it’s own. I’ll be a working mom. I’m not quitting my day job to take care of this baby. I work in Marketing at one of the largest OB hospitals in the country, so this birthing analogy is natural for me. I’m still waiting for my real baby girl to be totally self-supporting. Time will tell if either of these babies will eversupport me!

If the idea of starting a business was inception, the first labor pain was coming up with the name.That name became Greenview Designs. Why Greenview? It’s the literal
avenue where our creative journey starts every day. It’s our creative oasis. It’s where we grow ideas.

Our vision is a business that houses different kinds of design and nurtures creativity. Together we have decades worth of talent and experience of turning ideas into things. We want our idea to grow into what it wants to be and will give it the freedom to go where life takes it.  I like the story of FAB. It started out as one business model and evolved into something else. That something is even more fabulous than the original
idea. 

Our starting concept is that Greenview Design is a design and strategy company. We’ll
facilitate workshops on creativity and innovation; offer graphic design services; commercial TV/video producing and production expertise; branding and marketing consultation. We’ll transfer your VHS tape to a DVD. And we’ll nurture a personal passion—custom furniture design.

Procrastination is really a part of the creative process. I’m good at this phase. Finally after spending some quality time procrastinating, I pushed and pushed and a logo was finally created. Designers put extra pressure on themselves when designing something for themselves. I treated myself as a client and came up with three options. Then I made it my partner’s job to pick one. Here’s a bit of the process work.

First ideas are
rarely the best in logo design.

After I did
this, I realized I’m watching too much
HGTV.

Clean, classic
and simple.

The chosen logo.

The Hurricane Bar is the first custom built furniture that was created under the Greenview Designs umbrella. Here are a few more examples of custom furniture that’s available.

Chef’s
Table

Shaker Step-Back
Cupboard

This blog is about
my creative journey, so it’s seems appropriate that the birth of
our business is shared here. I’ll keep you updated with this baby’s
progress. Facebook, Pinterest and a website will be among it’s
first milestones.  We’re still deciding who gets the president
or the CEO title, which reminds me, I better design that business
card.

HEE, HEE,
HOO.

An idea is born into the
world.  Watch it grow!

Contact us at:
greenviewdesigns@gmail.com





Miracle Balls

16 07 2012

This blog post is like one of those movies where there are several stories that seem unrelated, but come together in the end.

Backstory 1

I love process books. That’s a book that breaks something down into small doable steps to achieve a goal. One that’s pretty well known is “The Artist’s Way”. But the one I’m reading now is on “Making Miracles” . I’ve been reading this for months and months. I like to read it only when I wake up really early (5 AM) and have quiet meditative time, to read, meditate and journal. And even though I love this quiet time and to awaken with the world and hear the birds sing and see the sky lighten and savor the silence, I really love sleep.

This book is about creating and making miracles happen in your life. I really do have miracles happen to me all the time. The key is to be aware when they are happening and to savor them and be thankful for them. This blog will highlight my miracles as well as -my goofiness, because it’s all the same journey that I am stumbling through.

Backstory 2

The chapter I’m reading is about manifesting something real in your life. The exercise is to imagine something that you can hold in your hand. It can be anything. But to totally imagine it, what it looks, like, feels like, it’s totally real in your mind. And then let it go. And wait and watch till it comes to you. I imagine a small multi-shaped star. It is silver and shiny—I like shiny things— like a charm you could wear on a necklace.

Backstory 3

I started following Fab.com when I saw a few FB posts from designers that they had bought something from them. Fab has a great marketing story. They now send me lots of emails most of which I delete.

So months go by and I forget about this. And one day when insomnia hits I am looking at my Kindle in the middle of the night and click on the Fab email. And there were my stars. It was exactly like I imagined it, and was earrings that I could afford and wear. So I ordered them. Pretty cool. And the artist that designed them was awesome.

Backstory 4

It was coming to the end of the year as my position of AAF-BR president. The president gives a party every year for the board that’s reflective of whom they are. My sweetie Steve and I are foodies and he’s an awesome cook. So he agreed to cook a multi course meal that I would pair with my favorite wines. Father’s Day was coming up and he said, even though he’s not my father or the father to my daughter, if I got him anything, he’d like a chef’s tunic that he could wear to the party. So I ordered one with Chef Steve embroidered on it.

Backstory 5

It’s the day before the party. And both the earrings and the tunic arrive on the same day. Steve had totally forgotten he had asked for this and was so touched by the gift and so proud to wear it for my party.

The Miracle

It’s a great party. The food is great, the wine is pouring steadily. I’m wearing my Miracle Balls. And I’m telling the story to these people I really care about. And there’s this WOW moment when I tell it, when we realize that it’s all come together at this moment in time. This great gathering of professional friends, the man I love proudly wearing my gift and me wearing my Miracle Balls. And that’s the Miracle and it was really a night filled with love. It was a much bigger gift than I was expecting…miracles always are.

And I call them Miracle Balls because is sounds a little naughty.