CREATIVE HEROES: My Advertising Friends

28 02 2016

My sweetie, Steve Davison won a lifetime achievement award at the Annual Advertising (ADDY) Awards.* And BAM…it hit me afterwards. I’ve now started my new series on Creative Heroes, which is about someone living a fully creative life and not only was my sweetie a creative hero, but as I watched the intro video of past winners, I realized they were all creative heroes of mine. As I watched the show and saw brilliant, beautiful, touching and funny work, I realized I was in a room full of creative heroes. That award show and that evening was a love fest. My advertising peeps have somehow married design, writing, marketing, business and have turned it into a career. We actually get paid for this! It is an industry that I am proud to be a part of. It is the filter though which I see the world.

The night of the ADDY Awards was about honoring creativity. It was about those in the business that show up with their A game. As a friend said in the introductory video, “good is the enemy of great”. That’s really a hard thing to do. We get bogged down with life, people who don’t understand, and all the other excuses we come up with, when we settle for good enough.

Maybe because it’s hard to continually push yourself that the advertising people I know live by the philosophy, “work hard and play hard.” I’m invigorated when I’m with my tribe. It’s a multigenerational tribe; with friends who go back to the Mad Men era to 20-somethings who are fearless in their brand new careers. As my sweetie said in his acceptance speech, “the business may change technically, but it doesn’t change creatively. It’s not the tools that matter, it’s the people.”

The lifetime achievement award Steve received was a surprise to him, but I knew about it. Perhaps the biggest surprise of the evening was that I kept the secret. Our table was filled with family and industry friends. These are friends that he gets together to watch football with, and they are also past AAF-BR club presidents and lifetime achievement winners. Our table was jokingly called the Mt. Rushmore table because of its collective age. But that table was also filled with a lot of creative wisdom. As I progress through this new series, I’m realizing a hallmark of living a creative life is surrounding yourself with creative friends.

I’ve written about my sweetie before. We met 30 years ago when he was the hot, tv commercial director in town. He knows every aspect of film/video production. He is an artist with the camera and I’ve heard him say, “it’s like painting with light.” One of the things that drew us together as a couple is the history we shared in the advertising world in our southern city. One of the things the South does really well is storytelling. And that’s really what advertising is, telling a story.

Living a Creative Life
Steve’s creativity is not left at work. He is a talented furniture maker. Our home is filled with pieces he’s built. He’s renovated our master bathroom and built a new deck in our garden. He is also a remarkable cook. I’ve got the extra pounds to show for it from our six years together. His dishes are not only delicious, the presentation is also carefully considered. A perfect evening for us is sitting outside on that deck with friends laughing and storytelling, and eating a great meal that Chef Steve has prepared and paired with the perfect bottle of wine.

I am so thrilled that Steve was honored by his peers. I’m also honored to be reminded by how much I love my creative tribe. We are all creative heroes.

Connections: Steve pointed out in his acceptance speech that he came back from Viet Nam and started his career in 1970. That was the same year that his father won this same lifetime achievement award. A few years later Steve was a volunteer producer for the ADDY Awards at the long-gone Aubin Lane Dinner Theater. I realized that I was also in attendance at that show. My father produced his own commercials and I was thrilled as a young teen to go with my Dad to my first ADDY Awards show. There is just one degree of separation in Baton Rouge.

* It’s called the E. A. “Pete” Goldsby Silver Medal Award and it was awarded by his peers in the American Advertising Federation–Baton Rouge (AAF-BR).

•creative art
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My First Pop Up Dinner Party

5 06 2014

photo 1

It started as a casual conversation about friends getting together for a wine tasting and turned into a pop up dinner party with visions of it becoming a reality show in a spa setting. My friend Alicia Allain, owner of Ma Maison of Beaute likes big ideas and I really admire that she makes them happen. (Click here to see the video my sweetie created for her zen-like salon). As her pop up dinner party idea grew Alicia gathered a team to make a magical evening happen.

The first on the team was Myrna Arroyo. She’s a marketer and a sommelier who also leads wine trips around the world. I became an instant BFF with her—wine, marketing and traveling—I want to do that! The right chef soon joined the team and made a perfect match with an interesting take on the experience. Chef Jimmy Le is also a high school teacher in a unique program that teaches culinary arts to teens. Chef Jimmy decided what better way to have his students graduate from his program then to have them work in a real life experience of cooking, prepping and plating. The menu evolved into a fusion of Spanish and local cuisine called “A Night in Spain through Louisiana.”

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My sweetie and I joined the team as cinematographer and art director (mostly I tried not to get in front of Steve when he was shooting). A lighting expert and a director soon added their expertise to the event, as well as friends with restaurant experience. Artists were invited to showcase their work and to create art as the evening progressed.

Back stage

Back stage

Invites were sent out and a gathering of forty friends arrived on a rare Louisiana Summer evening that actually had a chill in the air. The stage was set, the tent was up, the tables were set, the wine was chilling, the cooks were prepping and the iced Sangria was waiting for the guests to arrive.

Chef Jimmy Le, Alicia Allain, who made the evening happen and Sommelier Myrna Arroyo.

Chef Jimmy Le, Alicia Allain, who made the evening happen and Sommelier Myrna Arroyo

As the evening settled in the sommelier explained the personality of each wine served and Chef shared his Spanish inspired menu full of the freshest Louisiana seafood and local ingredients. Five wines and five courses were served over several hours. I love wine pairing meals, it’s such a amazing chemistry when the right wine blends with a dish that makes both taste better. If you’ve never had this experience, add it to your bucket list.

My first pop up dinner party proved to be a delicious, fun and laughter-filled night under the stars. It is the beginning of a tradition that will grow and evolve and be as much about dreams and passion as it is about food and wine. We’ll have another sometime this summer and if it turns into a reality show I’ll let you know. Cheers!

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Salut! It’s My One-Year Blogging Anniversary.

6 07 2013

Salut

This month marks one year of blogging! WOO HOO! It has been an amazing year and this little blog ‘o mine has taken me to unexpected places. I started it because I needed to have my creative voice out there. A few months into blogging, I stumbled upon this fabulous group of women at Generation Fabulous. They were remarkably supportive of one another and read my blog and even commented on it. Then GenFab bloghops were in the freakin’ Huffington Post and there I was!  This led to writing for another group, Better After 50 and more amazing writers. GenFab has grown in just the few months since I joined and  now has a website featuring the powerful voices of midlife. I was a featured blogger and had a video interview with Chloe Jeffreys for her feature Coffee with Chloe. I still am surprised when I look back on this past year and see where My Creative Journey has taken me.

Another surprise is that I didn’t expect that each post I’ve written would become a blog child. I must admit while I love all my blog children I do have favorites. So in honor of my one-year anniversary I’m going to tell the world my favorites and why.

These are what I consider my 3 best posts:

the jump

Taking the Leap
This is about my attempt to become fearless.

Me and my sweetie, Steve

Soul Mates and Angels
Even though I wrote this, I can still tear up when I read it. It’s me and Steve’s love story.

Full view w detail

If You Give Connie a Glass of Wine
This chronicles the birth of my business, Greenview Designs in that meandering way that is my creatve processs. It’s written in the style of, “If You Give a Mouse a Cookie,” a book I loved reading to my daughter when she was little.

These are about where I live:

katrina-08-28-2005

Bread, Batteries and Booze
Big shoutout to my buddy Juan Simoneux who posted it on at The Cajun American.  It’s because of his fans that this remains my most viewed post ever. It’s about living in hurricane country.

Flyin Alligator waterfront lounge

Luzianna Friday Nite
I love where I live. OK, I don’t love hurricanes (see above).

These are about my family:

  My mom dresses just like the Cosmo Girl.

Wild Woman
This is about my Mother. You’ll need to read the post to understand why that’s all I can say about this one. 

My Mom and me, 1961

The Sandwich Generation  
What make The Wild Woman story so special to me is where my Mom came from. This post tells that story.

letter

Large and Purple
My Dad, Lloyd McLeod, was a local character and a really great father.

My first apartment

Argo, the Ayatollah, Eudora Welty and First Apartments
Connections I share with my daughter.

These were unexpectedly popular:

mcleodyardwork

Timeless Tips From a Fashionista
This was inspired by the GenFab bloghop on epic fashion fails and it also made the Huffington Post. It proves I don’t care about embarrassing myself if it makes a good story.

Teresa from the Housewives of New Jersey flipping a table screaming Prostitution Whore!

My Guilty Pleasure
I was a little surprised how many other people admitted to the same guilty pleasure. Ssssshhh, it’s our little secret.

Sometime in the last year I heard about this amazing blogging conference called BlogHer. So I will be flying off to Chicago soon and rooming with a new friend from GenFab. I could never have imagined this a year ago. I’m sure a blog child will be birthed from this adventure. Time will tell if it’ll become a favorite.

Thanks to all who have read and supported me in the past year.

If you like My Creative Journey, I’d love for you to follow me. My posts will then arrive in your email and I promise no spam.

I’m proud to be a GenFab blogger!





The View from Greenview

9 06 2013

“I’m Greenviewing it,” I responded when asked what my lunch plans were. That’s because this week I hit another mile marker in My Creative Journey. Greenview Designs has been a concept, then a logo and then a business card for much of this year. But it’s suddenly become very real this week with the launch of a very real website.

GreenviewLike everything in my life, this has evolved into being. Last summer I started this blog as a way to have a creative voice while working in corporate world. I wasn’t too concerned about whether anyone would read it. What I discovered was once the words I wrote become solid and published, the ideas I was writing about started to happen. I’m now comfortable presenting my point of view in front of others and I’m comfortable saying I’m a writer because of this blog I’ve been writing for almost a year.  That creative voice of mine is being heard because I’m saying it out loud. Maybe it’s just to coin a current phrase; I’m finally leaning in.

My sweetie, who’s my partner and I had a vague idea for business since he kinda-sorta-but-not-really retired. With his strong cinematography/video/producing background and my art direction/graphic design experience, we knew we had complimentary skills. We’re also interested in growing our lives in new directions.  He has a real passion for building furniture and I’m loving the workshops I’m giving on creativity. We also wanted a business that could grow and evolve as we do.

So we’ve taken all these seeds and planted them. And they have sprouted! Why Greenview? It’s the literal avenue where our creative journey starts every day. It’s our creative oasis. Greenview Designs now seems the natural choice because this is where we grow ideas.

Putting the website together, however, meant we had to be concrete and not just a vague concept. We’ve pulled from our creative pasts and present and will be constantly adding things as we create them. Not only did we launch the website, but we’re on FacebookTwitter @GreenviewDzine, PinterestYouTube, and Vimeo.

Like all journeys there’s been bumps in the road. Like just discovering the site been hijacked by a hacker and would link to a random website in China. Fortunately, I’m surrounded by web guys who know how to fix those things (big shout-out to my friends at Gatorworks).

Greenview Designs is growing strong and fast. My lunches, evenings and weekends are now spent Greenviewing it. My partner, Steve Davison, is putting his full-time energy into this creation of ours. Our business like our lives is a work in progress. Check us out, if you go to the website all our social media links are there. I’d love any likes, follows or comments. I’m savoring this moment and will keep you posted on the growth spurts and the bumps on the road in this creative journey.